Campaign to help pensioners with their food bills
Age Sector Platform has launched the Silver Saver Campaign calling on food retailers to introduce a ‘Discount Day’ for pensioners.
UK food prices have risen by 26% since 2007 so it’s no surprise that 9 out of 10 people in Northern Ireland are worried about the cost of their food and groceries. Pensioners may be particularly vulnerable as, in relation to their overall expenditure, someone over 75 will spend almost twice as much on food than someone under 30. (Source: The Family Spending Survey, 2011).
The Silver Saver campaign has been created on the back of one of the most popular motions from the 2012 Northern Ireland Pensioners Parliament calling on food retailers to introduce a pensioner ‘Discount Day’ to help older shoppers cope with the rising cost of living and enable them to maintain a balanced and healthy diet.
Show your support by signing a petition which will be used to lobby local and national food retailers. The petition can be signed online via www.silversaver.org.uk.
Supporters may also phone 028 9031 2089 to request postcards which can be signed and returned.